Business Growth Architect

Marketing isn’t about more effort.
It’s about the right decisions and a system that grows the business.

I’m Khaled Yousef, a marketing consultant, marketing manager, and digital marketing lecturer with 12+ years of experience. I help companies build effective marketing departments and campaigns with measurable results, and I help marketers take their next career step with a clear plan.

Faculty of Mass Communication, Cairo UniversityArab Academy for Science, Technology & Maritime TransportLecturer at the Faculty of Mass Communication, Cairo University
and the Arab Academy for Science & Technology
Khaled Yousef, marketing consultant
12+years in the market
55K+trainees
12+Years of experience
55,000+Trainees
300+Clients & companies
100M+EGP in ad budgets managed
6Markets: Egypt, the Gulf, Europe & the US
Khaled Yousef lecturing
Who Is Khaled Yousef?

Marketing Consultant, Marketer, Lecturer, Researcher & Author

My journey started in 2013, the year my focus shifted from studying information systems to real work in the market: content creation, advertising, and brand management. Since 2017, I have been leading marketing teams inside companies and building effective marketing departments from the ground up.

  • Ran ad campaigns in Egypt, Saudi Arabia, the UAE, Kuwait, the US, and Switzerland
  • Trained 55,000+ learners, including postgraduate students
  • Author of 3 books on marketing, advertising, and consumer psychology
Work With Me
Real Trust

Companies & Brands I’ve Worked With

Case Study

Results Aren’t Just Numbers. They’re the Outcome of the Right Decisions.

Each case study explains the challenge, my role, the steps taken, and the measured outcome.

Performance Marketing · B2B SaaS

From EGP 500 a day..
to 40,000 WhatsApp conversations

14 months managing marketing and advertising for an AI-powered WhatsApp API customer-service automation platform, an official Meta Business Partner, across Egypt, Jordan, and Saudi Arabia.

Read the Full Case Study
1.31MEGP ad spend managed
40,148WhatsApp conversations from business owners
56–72Annual B2B subscriptions at $600
×12Growth in daily spend
32.7EGP average cost per conversation
109Campaigns across segments & stages
Client Testimonials

Hear It From Them, Not From Us

Real experiences from clients we have worked with on marketing and growth.

Ahmed FathyClient testimonial
MohamedEdex Academy
From the Training Room

Knowledge, Delivered With Market Experience

Khaled Yousef lectureTraining workshopConsulting sessionUniversity lectureDiscussion session
My Books

Market Experience, in Writing

365 Days in Marketing book

365 Days in Marketing

A daily marketing dose that builds a marketer’s way of thinking, step by step.

In Arabic
My Experiences With Ads book

My Experiences With Ads

Behind the scenes of campaigns that succeeded and campaigns that failed, and how failure can become the key to success.

In Arabic
Marketing Psychology in Arabic book

Marketing Psychology in Arabic

Marketing through the lens of psychology: to understand marketing, you first need to understand people.

Coming soon
Book a Consultation

Consultation Time Is for Solutions, Not Information Gathering

Send your request details, and the team will contact you on WhatsApp to confirm the duration, schedule, and payment method.

  1. Choose the serviceFor businesses or individuals, pick the service closest to your needs.
  2. Share your challengeAnswer a few pre-session questions in writing or by voice message.
  3. Confirm scope & costWe agree on the session scope, duration, and delivery format.
  4. Attend your sessionAnalysis, alternatives, and practical next steps you can act on.
WhatsApp opens with a ready-made message containing your details.