A practical, year-long journey to understand marketing and apply it step by step, in plain language with real examples from the Arab market. No translation, no dry theory.
100EGP offThat’s one of the biggest problems anyone entering marketing faces: a beginner trying to find the way, or a business owner looking for clearer decisions amid a flood of tools and quick tips.
This book was written to close that gap. Not as a theory reference or a tools manual, but as a realistic journey into marketing as it’s actually practised, with its challenges, mistakes, pressures and daily decisions.
From the fundamentals, through real stories, to building and evaluating advanced marketing plans.
The real reasons that delay the first step.
A realistic learning map to follow.
Inspiring stories of people who made the leap.
The audience worth your effort.
Working a lot vs. actually growing.
Building your name and value in the market.
Practical decisions on realistic budgets.
What to avoid before you spend.
How to know if a plan is working.
How customers make decisions.
The right first steps.
Straight answers to the most frequent questions.
Who want to understand marketing to make better decisions.
And anyone who wants to enter the field the right way.
In a practical, human way, not as a set of tools.
“Mom, it feels like I’m reading a story.”
“The book was recommended to me by several people.”
“Happy I bought your books. Thanks for your effort.”
Real reader messages (in Arabic). Names and profile photos are hidden for privacy.
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100 EGP off any book when you order here.
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365 Days in Marketing + My Journey with Advertising, shipped right away.
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The two available books ship right away; Marketing Psychology ships as soon as it’s printed.
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Marketing consultant, marketing manager and digital marketing lecturer, with 12+ years of hands-on experience running ad campaigns in Egypt, Saudi Arabia, the UAE, Kuwait and other markets.
He has trained 55,000+ learners and lectured at Cairo University’s Faculty of Mass Communication and the Arab Academy for Science & Technology. His books bring real market experience, not translation or theory.
300 pagesCampaigns that won vs. campaigns that burned budgets: learn to think before you advertise.
Pre-order · printing within a monthMarketing through the lens of psychology: how customers think and decide to buy.
All three books are written in Arabic, in a simple, accessible style.
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Only to orders placed through this website. The 150 EGP price for “365 Days in Marketing” is a limited-time offer.
The book is being printed and comes out within the next month. Pre-ordering locks the website price, and your copy ships as soon as it’s printed.
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